The Better Newspaper Contest awarded the coveted Sweepstakes award to the Pleasanton Express last Saturday.
The contest was held during the Texas Press Association (TPA) Leadership Retreat held in Corpus Christi June 19-21.
Judged by the New Mexico Press Association, the Express’ entries were competing in the Large Weeklies Division. There were nine divisions entered). Overall, 159 newspapers across the state submitted 1,566 entries.
First place was earned for Advertising and Page Design. The judge commented “Use of graphic complements design.”
Second place wins in General Excellence, News Photos and Website received the following comments: “Nice news photograph of a car accident with injuries. The photographer was on the spot and got the photo.” The website judge said “A lot of content. I would look to make ads more web friendly. Many look like re-sized print ads. Too wordy and no call to action to click.”
Sports Photos and Sports Coverage won third and fourth place respectively. The judge commented “Tight design and clean, crisp writing. A talented and exciting group. It was difficult to make a decision.”
This is the second time that the Pleasanton Express won Sweepstakes for TPA.
The paper recently won Sweepstakes at the regional press convention for Texas Gulf Coast Press Association and tied for third place Sweepstakes at South Texas Press Association contests.
“We strive each week to get the best possible product out there for our readers and advertisers,” said Sue Brown, editor. “It is such a bonus to be recognized by our peers, but more importantly, we have the best staff,” she continued.